Research Output per year
Organization profile
Organization profile
Research Interests
Fingerprint The fingerprint is based on mining the text of the scientific documents related to the associated persons. Based on that an index of weighted terms is created, which defines the key subjects of research unit
news
Social Sciences
coverage
Social Sciences
Health
Engineering & Materials Science
Public relations
Engineering & Materials Science
content analysis
Social Sciences
Marketing
Engineering & Materials Science
communication
Social Sciences
newspaper
Social Sciences
Network
Recent external collaboration on country level. Dive into details by clicking on the dots.
Profiles
Research Output 1985 2019
How game difficulty and ad framing influence memory of in-game advertisements
Dardis, F. E., Schmierbach, M. G., Sherrick, B. & Luckman, B., Jan 14 2019, In : Journal of Consumer Marketing. 36, 1, p. 1-11 11 p.Research output: Contribution to journal › Article
Factors
Music
Video games
Questionnaire
Experiment
The effects of health narratives: Examining the moderating role of persuasive intent
Wang, W. & Shen, F., Apr 3 2019, In : Health Marketing Quarterly. 36, 2, p. 120-135 16 p.Research output: Contribution to journal › Article
Persuasive Communication
Health
Research
(Potential) patients like me: testing the effects of user-generated health content on social media
Mou, Y. & Shen, F., Apr 3 2018, In : Chinese Journal of Communication. 11, 2, p. 186-201 16 p.Research output: Contribution to journal › Article
social media
Health
Testing
health
media technology
7
Citations
(Scopus)
Effects of Web Interactivity: A Meta-Analysis
Yang, F. & Shen, F., Jul 1 2018, In : Communication Research. 45, 5, p. 635-658 24 p.Research output: Contribution to journal › Article
interactive media
Knowledge acquisition
Meta-analysis
World Wide Web
Interactivity
Evaluating the effectiveness of four Hong Kong antismoking cartoon posters with humor and threat elements
Sheer, V. C., Shen, F., Tse, D. & Chan, T., Oct 2 2018, In : Chinese Journal of Communication. 11, 4, p. 400-418 19 p.Research output: Contribution to journal › Article
cartoon
poster
humor
Hong Kong
Health
Narratives in Political Advertising: An Analysis of the Political Advertisements in the 2014 Midterm Elections
Vafeiadis, M., Li, R. & Shen, F., Apr 3 2018, In : Journal of Broadcasting and Electronic Media. 62, 2, p. 354-370 17 p.Research output: Contribution to journal › Article
Marketing
election
narrative
candidacy
family member
2
Citations
(Scopus)
On the Border of the Syrian Refugee Crisis: Views From Two Different Cultural Perspectives
Dimitrova, D. V., Ozdora-Aksak, E. & Connolly-Ahern, C., Apr 1 2018, In : American Behavioral Scientist. 62, 4, p. 532-546 15 p.Research output: Contribution to journal › Article
Refugees
refugee
coverage
Modern 1601-history
Turkey
Refugee Communications: Defining the Discipline
Connolly-Ahern, C., Apr 1 2018, In : American Behavioral Scientist. 62, 4, p. 403-404 2 p.Research output: Contribution to journal › Editorial
Refugees
refugee
communications
Communication
Technology Name and Celebrity Endorsement Effects of Autonomous Vehicle Promotional Messages: Mechanisms and Moderators
Myrick, J., Ahern, L., Shao, R. & Conlin, J., Jan 1 2018, (Accepted/In press) In : Science Communication.Research output: Contribution to journal › Article
VIP
moderator
effects of technology
everyday life
news
1
Citation
(Scopus)
A comparison of the visual and story frames Al Jazeera English and CNN employed during the 2011 Egyptian revolution
Haigh, M. M. & Bruce, M., Jun 1 2017, In : International Communication Gazette. 79, 4, p. 419-433 15 p.Research output: Contribution to journal › Article
Al-Jazeera
CNN
Cables
political strategy
public opinion