A Field Investigation of the Mediating Effects of Perceived Fairness on the Relationship between Perceived Control and Consumer Satisfaction

Karthik Namasivayam, Daniel J. Mount

Research output: Contribution to journalArticlepeer-review

6 Scopus citations

Abstract

This article reports the results of a field test of the effects of fairness and control on consumer satisfaction. Employing data collected through customer satisfaction surveys at an internationally reputed brand of hotels, strong support was found for the mediating role of fairness in the relationship between perceptions of control and satisfaction. This finding theoretically extends and reinforces previous research conducted using experimental methodology. The results of this study emphasize the need to take into account both perceived fairness and perceived control in explaining consumer satisfaction. Managerial and theoretical implications are discussed.

Original languageEnglish (US)
Pages (from-to)494-506
Number of pages13
JournalJournal of Hospitality and Tourism Research
Volume30
Issue number4
DOIs
StatePublished - 2006

All Science Journal Classification (ASJC) codes

  • Education
  • Tourism, Leisure and Hospitality Management

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