A new constrained stochastic multidimensional scaling vector model

An application to the perceived importance of leadership attributes

Crystal J. Scott, Wayne Desarbo

Research output: Contribution to journalArticle

2 Citations (Scopus)

Abstract

Purpose – Multidimensional scaling (MDS) represents a family of various geometric models for the multidimensional representation of the structure in data as well as the corresponding set of methods for fitting such spatial models. Its major uses in business include positioning, market segmentation, new product design, consumer preference analysis, etc. The purpose of this paper is to apply a new stochastic constrained MDS vector model to examine the importance of some 45 different leadership attributes as they impact perceptions of effective leadership practice. Design/methodology/approach – The authors present a new stochastic constrained MDS vector model for the analysis of two-way dominance data. Findings – This constrained vector or scalar products model represents the column objects of the input data matrix by points and row objects by vectors in a T-dimensional derived joint space. Reparameterization options are available for row and/or column representations so as to constrain or reparameterize such objects as functions of designated features or attributes. An iterative maximum likelihood-based algorithm is devised for efficient parameter estimation. Originality/value – The authors present an application to a study conducted to examine the importance of leadership attributes as they impact perceptions of effective leadership practice. Implications for future research and limitations are discussed.

Original languageEnglish (US)
Pages (from-to)7-32
Number of pages26
JournalJournal of Modelling in Management
Volume6
Issue number1
DOIs
StatePublished - Mar 22 2011

Fingerprint

Multidimensional scaling
Effective leadership
Preference analysis
Positioning
Design methodology
Spatial model
Parameter estimation
Consumer preferences
Market segmentation
Maximum likelihood
New products
Product design

All Science Journal Classification (ASJC) codes

  • Strategy and Management
  • Management Science and Operations Research

Cite this

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A new constrained stochastic multidimensional scaling vector model : An application to the perceived importance of leadership attributes. / Scott, Crystal J.; Desarbo, Wayne.

In: Journal of Modelling in Management, Vol. 6, No. 1, 22.03.2011, p. 7-32.

Research output: Contribution to journalArticle

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