A process model and data mining to support designing families of services

Research output: Chapter in Book/Report/Conference proceedingConference contribution

4 Scopus citations

Abstract

Product family design is a cost-effective way to achieve mass customization by allowing highly differentiated products to be developed from a common platform while targeting individual products to distinct market segments. Recent trends seek to apply and extend principles from product family design to new service development. In this paper, we extend concepts from platform-based product family design to create a novel methodology for module-based service family design. The new methodology helps identify a service platform along with variant and unique modules in a service family by integrating service-based process analysis, ontologies, and data mining. A function-process matrix and a service process model are investigated to define the relationships between the service functions and the service processes offered as part of a service. An ontology is used to represent the relationships between functional hierarchies in a service. Fuzzy clustering is employed to partition service processes into subsets for identifying modules in a given service family. The clustering result identifies the platform and its modules using a platform level membership function. We apply the proposed methodology to determine a new platform using a case study involving a family of banking services.

Original languageEnglish (US)
Title of host publication2007 Proceedings of the ASME International Design Engineering Technical Conferences and Computers and Information in Engineering Conference, DETC2007
Pages591-600
Number of pages10
DOIs
StatePublished - Jun 17 2008
Event33rd Design Automation Conference, presented at - 2007 ASME International Design Engineering Technical Conferences and Computers and Information in Engineering Conference, IDETC/CIE2007 - Las Vegas, NV, United States
Duration: Sep 4 2007Sep 7 2007

Publication series

Name2007 Proceedings of the ASME International Design Engineering Technical Conferences and Computers and Information in Engineering Conference, DETC2007
Volume6 PART A

Other

Other33rd Design Automation Conference, presented at - 2007 ASME International Design Engineering Technical Conferences and Computers and Information in Engineering Conference, IDETC/CIE2007
CountryUnited States
CityLas Vegas, NV
Period9/4/079/7/07

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All Science Journal Classification (ASJC) codes

  • Computer Graphics and Computer-Aided Design
  • Computer Science Applications
  • Mechanical Engineering
  • Modeling and Simulation

Cite this

Moon, S. K., Simpson, T. W., & Tirupatikumara, S. R. (2008). A process model and data mining to support designing families of services. In 2007 Proceedings of the ASME International Design Engineering Technical Conferences and Computers and Information in Engineering Conference, DETC2007 (pp. 591-600). (2007 Proceedings of the ASME International Design Engineering Technical Conferences and Computers and Information in Engineering Conference, DETC2007; Vol. 6 PART A). https://doi.org/10.1115/DETC2007-34687