A refined approach to the wheel of retailing

Research output: Contribution to journalArticle

23 Scopus citations
Original languageEnglish (US)
Pages (from-to)237-245
Number of pages9
JournalEuropean Journal of Marketing
Volume13
Issue number7
DOIs
Publication statusPublished - Jul 1 1979

All Science Journal Classification (ASJC) codes

  • Marketing

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