Analysis of rewards on reward-based crowdfunding platforms

Yusan Lin, Wang Chien Lee, Chung Chou H. Chang

Research output: Chapter in Book/Report/Conference proceedingConference contribution

6 Scopus citations

Abstract

Today, crowdfunding has emerged as a popular means for fundraising. Among various crowdfunding platforms, reward-based ones are the most well received. However, to the best knowledge of the authors, little research has been performed on rewards. In this paper, we analyze a Kickstarter dataset, which consists of approximately 3K projects and 30K rewards. The analysis employs various statistical methods, including Pearson correlation tests, Kolmogorov-Smirnow test and Kaplan-Meier estimation, to study the relationships between various reward characteristics and project success. We find that projects with more rewards, with limited offerings and late-added rewards are more likely to succeed.

Original languageEnglish (US)
Title of host publicationProceedings of the 2016 IEEE/ACM International Conference on Advances in Social Networks Analysis and Mining, ASONAM 2016
EditorsRavi Kumar, James Caverlee, Hanghang Tong
PublisherInstitute of Electrical and Electronics Engineers Inc.
Pages501-504
Number of pages4
ISBN (Electronic)9781509028467
DOIs
StatePublished - Nov 21 2016
Event2016 IEEE/ACM International Conference on Advances in Social Networks Analysis and Mining, ASONAM 2016 - San Francisco, United States
Duration: Aug 18 2016Aug 21 2016

Publication series

NameProceedings of the 2016 IEEE/ACM International Conference on Advances in Social Networks Analysis and Mining, ASONAM 2016

Other

Other2016 IEEE/ACM International Conference on Advances in Social Networks Analysis and Mining, ASONAM 2016
CountryUnited States
CitySan Francisco
Period8/18/168/21/16

All Science Journal Classification (ASJC) codes

  • Computer Networks and Communications
  • Sociology and Political Science
  • Communication

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  • Cite this

    Lin, Y., Lee, W. C., & Chang, C. C. H. (2016). Analysis of rewards on reward-based crowdfunding platforms. In R. Kumar, J. Caverlee, & H. Tong (Eds.), Proceedings of the 2016 IEEE/ACM International Conference on Advances in Social Networks Analysis and Mining, ASONAM 2016 (pp. 501-504). [7752281] (Proceedings of the 2016 IEEE/ACM International Conference on Advances in Social Networks Analysis and Mining, ASONAM 2016). Institute of Electrical and Electronics Engineers Inc.. https://doi.org/10.1109/ASONAM.2016.7752281