B2B for sale

Research output: Contribution to journalReview article

2 Citations (Scopus)
Original languageEnglish (US)
Pages (from-to)48
Number of pages1
JournalMarketing Management
Volume13
Issue number5
StatePublished - Sep 2004

All Science Journal Classification (ASJC) codes

  • Business and International Management
  • Marketing

Cite this

Oliva, Ralph Angelo. / B2B for sale. In: Marketing Management. 2004 ; Vol. 13, No. 5. pp. 48.
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title = "B2B for sale",
author = "Oliva, {Ralph Angelo}",
year = "2004",
month = "9",
language = "English (US)",
volume = "13",
pages = "48",
journal = "Marketing Management",
issn = "1061-3846",
publisher = "American Marketing Association",
number = "5",

}

Oliva, RA 2004, 'B2B for sale', Marketing Management, vol. 13, no. 5, pp. 48.

B2B for sale. / Oliva, Ralph Angelo.

In: Marketing Management, Vol. 13, No. 5, 09.2004, p. 48.

Research output: Contribution to journalReview article

TY - JOUR

T1 - B2B for sale

AU - Oliva, Ralph Angelo

PY - 2004/9

Y1 - 2004/9

UR - http://www.scopus.com/inward/record.url?scp=18144384674&partnerID=8YFLogxK

UR - http://www.scopus.com/inward/citedby.url?scp=18144384674&partnerID=8YFLogxK

M3 - Review article

VL - 13

SP - 48

JO - Marketing Management

JF - Marketing Management

SN - 1061-3846

IS - 5

ER -