Business marketing

Introduction

Gary L. Lilien, David T. Wilson

Research output: Contribution to journalEditorial

Original languageEnglish (US)
Number of pages1
JournalJournal of Business Research
Volume17
Issue number4
DOIs
StatePublished - Jan 1 1988

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Marketing
Business marketing

All Science Journal Classification (ASJC) codes

  • Marketing

Cite this

Lilien, Gary L. ; Wilson, David T. / Business marketing : Introduction. In: Journal of Business Research. 1988 ; Vol. 17, No. 4.
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Business marketing : Introduction. / Lilien, Gary L.; Wilson, David T.

In: Journal of Business Research, Vol. 17, No. 4, 01.01.1988.

Research output: Contribution to journalEditorial

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AU - Wilson, David T.

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