But wait, there's more!

Advertising, the recession, and the future of commercial culture

Research output: Contribution to journalArticle

5 Citations (Scopus)
Original languageEnglish (US)
Pages (from-to)189-193
Number of pages5
JournalPopular Communication
Volume8
Issue number3
DOIs
StatePublished - Jul 1 2010

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recession
Marketing

All Science Journal Classification (ASJC) codes

  • Communication

Cite this

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author = "McAllister, {Matthew Paul}",
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issn = "1540-5702",
publisher = "Routledge",
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}

But wait, there's more! Advertising, the recession, and the future of commercial culture. / McAllister, Matthew Paul.

In: Popular Communication, Vol. 8, No. 3, 01.07.2010, p. 189-193.

Research output: Contribution to journalArticle

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