Common use of PowerPoint versus the assertion-evidence structure: A cognitive psychology perspective

Joanna K. Garner, Michael Alley, Allen F. Gaudelli, Sarah E. Zappe

Research output: Contribution to journalArticle

34 Scopus citations

Abstract

Finds that the common practice of PowerPoint is heavily influenced by PowerPoint's defaults. Finds that the common practice of PowerPoint does not follow cognitive principles of multimedia learning. Shows that the assertion?evidence slide structure is much more in line with multimedia learning principles.

Original languageEnglish (US)
Pages (from-to)331-345
Number of pages15
JournalTechnical Communication
Volume56
Issue number4
StatePublished - Nov 1 2009

All Science Journal Classification (ASJC) codes

  • Communication
  • Social Sciences (miscellaneous)

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