Does blogging empower women? Exploring the role of agency and community

Carmen Stavrositu, S. Shyam Sundar

Research output: Contribution to journalArticle

48 Scopus citations

Abstract

Two studies explored the relationship between blogging and psychological empowerment among women. First, a survey (N = 340) revealed that personal journaling empowers users by inducing a strong sense of community whereas filter blogging does so by enhancing their sense of agency. Various user motivations were also shown to predict psychological empowerment. Next, a 2 (type of blog) X 2 (comments) X 2 (site visits) factorial experiment (N = 214) found that 2 site metrics-the number of site visits and number of comments-affect psychological empowerment through distinct mechanisms-the former through the sense of agency and the latter through the sense of community. These metrics are differentially motivating for bloggers depending on the type of blog maintained: filter or personal.

Original languageEnglish (US)
Pages (from-to)369-386
Number of pages18
JournalJournal of Computer-Mediated Communication
Volume17
Issue number4
DOIs
StatePublished - Jul 1 2012

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All Science Journal Classification (ASJC) codes

  • Computer Science Applications
  • Computer Networks and Communications

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