Double dribble: Illusionism, mixed reality, and the sports fan experience

Jeffrey Bardzell, Shaowen Bardzell, Craig Birchler, Will Ryan

    Research output: Chapter in Book/Report/Conference proceedingConference contribution

    1 Scopus citations

    Abstract

    Fans of spectator sports are changing the ways they access sports media faster than major sports leagues and media are changing their delivery approaches. The result is a situation that fails both the marketing and communication needs of the teams/leagues and the fan experience needs of the fans. In this project, we conceptualize a mixed reality platform that connects globally distributed fans to each other and live NBA games in real-time. We ask whether the design direction is even plausible and devise a low-cost experience prototype with which to experiment. We present the findings from two rounds of experimentation. We also see this study as an expansion on the notion of "transformation" in mixed reality including not merely actual changes of states across realities, but also illusory ones, which may contribute to uses of mixed reality in entertainment contexts.

    Original languageEnglish (US)
    Title of host publicationProceedings of the International Conference on Advances in Computer Entertainment Technology, ACE 2007
    Pages216-219
    Number of pages4
    DOIs
    StatePublished - 2007
    Event4th International Conference on Advances in Computer Entertainment Technology, ACE 2007 - Salzburg, Austria
    Duration: Jun 13 2007Jun 15 2007

    Publication series

    NameACM International Conference Proceeding Series
    Volume203

    Conference

    Conference4th International Conference on Advances in Computer Entertainment Technology, ACE 2007
    CountryAustria
    CitySalzburg
    Period6/13/076/15/07

    All Science Journal Classification (ASJC) codes

    • Software
    • Human-Computer Interaction
    • Computer Vision and Pattern Recognition
    • Computer Networks and Communications

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