Entrepreneurial extension conducted via social media

Sarah Cornelisse, Jeffrey Hyde, Christopher Raines, Kathleen Marie Kelley, Dana Ollendyke, James Remcheck

Research output: Contribution to journalArticle

19 Scopus citations

Abstract

The widespread availability of and access to the Internet have led to the development of new forms of communication. Collectively termed "social media," these new communication tools have created vast opportunities for Extension professionals in how they perform their work and how businesses interact with consumers. This article outlines currently popular social media tools and how they can be used by Extension professionals to carry out their educational and communication responsibilities and by agricultural business owners.

Original languageEnglish (US)
Article number6TOT1
JournalJournal of Extension
Volume49
Issue number6
StatePublished - Dec 1 2011

All Science Journal Classification (ASJC) codes

  • Education

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    Cornelisse, S., Hyde, J., Raines, C., Kelley, K. M., Ollendyke, D., & Remcheck, J. (2011). Entrepreneurial extension conducted via social media. Journal of Extension, 49(6), [6TOT1].