Environmental scanning and organizational strategy

Research output: Contribution to journalArticlepeer-review

418 Scopus citations

Abstract

The purpose of this study was to test empirically the relationships between the environmental scanning activities of upper‐level executives and their organizations' strategies, on the premise that executives would scan to reinforce their organization's particular basis for competing. Among the three industries studied, there were differences in the strategy–scanning link. These differences may have been attributable to different dominant environmental requirements existing in each industry.

Original languageEnglish (US)
Pages (from-to)159-174
Number of pages16
JournalStrategic Management Journal
Volume3
Issue number2
DOIs
StatePublished - Jan 1 1982

All Science Journal Classification (ASJC) codes

  • Business and International Management
  • Strategy and Management

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