Exploring receivers' criteria for perception of print and online news

S. Shyam Sundar

doi:10.1177/107769909907600213

Exploring receivers' criteria for perception of print and online news

S. Shyam Sundar

Film-Video and Media Studies

Research output: Contribution to journal › Article

136 Scopus citations

Abstract

This study investigates the factor structure underlying receivers' perceptions of news content. Exploratory analyses of readers' ratings of a wide variety of news stories reveals that receivers implicitly use at least four key variables in their perception of printed and online news stimuli. This article explicates the four criteria used by news receivers - Credibility, Liking, Quality, and Representativeness - and offers measures for future empirical research on news perception.

Original language	English (US)
Pages (from-to)	373-386
Number of pages	14
Journal	Journalism and Mass Communication Quaterly
Volume	76
Issue number	2
DOIs	https://doi.org/10.1177/107769909907600213
State	Published - Jan 1 1999

All Science Journal Classification (ASJC) codes

Communication

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10.1177/107769909907600213

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