In June 2004 the Israeli government decided to dismantle all of the Israeli settlements in the Gaza strip. During the year between the government’s decision and the implementation of this policy, ardent supporters and opponents of the move sought to sway a divided Israeli public through public relations campaigns promoting their positions. One of the central components of the government’s campaign supporting the pullout from Gaza was that it would advance the development of Israel’s southern Negev region. Promotion of the policy as a means for development of the Negev tied into Israel’s long-standing population dispersal policy, which has been a policy paradigm for land use and development in Israel since the state’s founding. This paper examines the way in which development of the Negev was used to advance the Gaza pullout and the degree to which this development was implemented in the years following the pullout. Analysis of the Israeli case is used illustrate the strategic influence of policy paradigms in public policy implementation.
All Science Journal Classification (ASJC) codes
- Cultural Studies
- Political Science and International Relations