Managers must evaluate their competencies and competition at the firm, industry, and national levels in order to conduct a comprehensive strategic analysis. Managers must also expand their conception of what constitutes the scope and nature of firm capabilities and industry membership to include factors consistent with competing in a globally competitive environment. Seven theories from the strategy literature were analyzed and the strengths and limitations of each are discussed.
|Original language||English (US)|
|Number of pages||12|
|Journal||IEEE Engineering Management Review|
|State||Published - Dec 1 1999|
All Science Journal Classification (ASJC) codes
- Strategy and Management
- Electrical and Electronic Engineering