Increasing Charitable Contributions: An Experimental Evaluation of the American Cancer Society's Recommended Solicitation Procedures

Melvin M. Mark, R. Lance Shotland

Research output: Contribution to journalArticlepeer-review

5 Scopus citations
Original languageEnglish (US)
Pages (from-to)8-21
Number of pages14
JournalNonprofit and Voluntary Sector Quarterly
Volume12
Issue number2
DOIs
StatePublished - Apr 1983

All Science Journal Classification (ASJC) codes

  • Social Sciences (miscellaneous)

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