Keyword extraction for social snippets

Zhenhui Li, Ding Zhou, Yun Fang Juan, Jiawei Han

Research output: Chapter in Book/Report/Conference proceedingConference contribution

39 Scopus citations

Abstract

Today, a huge amount of text is being generated for social purposes on social networking services on the Web. Unlike traditional documents, such text is usually extremely short and tends to be informal. Analysis of such text benefit many applications such as advertising, search, and content filtering. In this work, we study one traditional text mining task on such new form of text, that is extraction of meaningful keywords. We propose several intuitive yet useful features and experiment with various classification models. Evaluation is conducted on Facebook data. Performances of various features and models are reported and compared.

Original languageEnglish (US)
Title of host publicationProceedings of the 19th International Conference on World Wide Web, WWW '10
Pages1143-1144
Number of pages2
DOIs
StatePublished - Jul 20 2010
Event19th International World Wide Web Conference, WWW2010 - Raleigh, NC, United States
Duration: Apr 26 2010Apr 30 2010

Publication series

NameProceedings of the 19th International Conference on World Wide Web, WWW '10

Other

Other19th International World Wide Web Conference, WWW2010
CountryUnited States
CityRaleigh, NC
Period4/26/104/30/10

All Science Journal Classification (ASJC) codes

  • Computer Networks and Communications
  • Computer Science Applications

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  • Cite this

    Li, Z., Zhou, D., Juan, Y. F., & Han, J. (2010). Keyword extraction for social snippets. In Proceedings of the 19th International Conference on World Wide Web, WWW '10 (pp. 1143-1144). (Proceedings of the 19th International Conference on World Wide Web, WWW '10). https://doi.org/10.1145/1772690.1772845