Polarity Correspondence as a General Compatibility Principle

Robert W. Proctor, Aiping Xiong

Research output: Contribution to journalArticle

19 Citations (Scopus)

Abstract

Proctor and Cho (2006) proposed that, when making binary decisions, people code the stimulus and response alternatives asymmetrically (positive and negative polarities), with performance being best when the codes of the corresponding polarities are paired. They presented evidence that polarity correspondence could explain many results associated with orthogonal compatibility, the Implicit Association Test, and numerical judgments. We review and evaluate literature on these topics and on polarity coding in the context of metaphorical relations published during the ensuing 10 years. Our conclusion is that the results have supported polarity correspondence as a contributor to binary decisions. We consider issues concerning the principle and topics in need of research.

Original languageEnglish (US)
Pages (from-to)446-451
Number of pages6
JournalCurrent Directions in Psychological Science
Volume24
Issue number6
DOIs
StatePublished - Dec 1 2015

Fingerprint

Decision Making
Research

All Science Journal Classification (ASJC) codes

  • Psychology(all)

Cite this

@article{a2ddfa424fe24a8898231a10ba7522a6,
title = "Polarity Correspondence as a General Compatibility Principle",
abstract = "Proctor and Cho (2006) proposed that, when making binary decisions, people code the stimulus and response alternatives asymmetrically (positive and negative polarities), with performance being best when the codes of the corresponding polarities are paired. They presented evidence that polarity correspondence could explain many results associated with orthogonal compatibility, the Implicit Association Test, and numerical judgments. We review and evaluate literature on these topics and on polarity coding in the context of metaphorical relations published during the ensuing 10 years. Our conclusion is that the results have supported polarity correspondence as a contributor to binary decisions. We consider issues concerning the principle and topics in need of research.",
author = "Proctor, {Robert W.} and Aiping Xiong",
year = "2015",
month = "12",
day = "1",
doi = "10.1177/0963721415607305",
language = "English (US)",
volume = "24",
pages = "446--451",
journal = "Current Directions in Psychological Science",
issn = "0963-7214",
publisher = "SAGE Publications Inc.",
number = "6",

}

Polarity Correspondence as a General Compatibility Principle. / Proctor, Robert W.; Xiong, Aiping.

In: Current Directions in Psychological Science, Vol. 24, No. 6, 01.12.2015, p. 446-451.

Research output: Contribution to journalArticle

TY - JOUR

T1 - Polarity Correspondence as a General Compatibility Principle

AU - Proctor, Robert W.

AU - Xiong, Aiping

PY - 2015/12/1

Y1 - 2015/12/1

N2 - Proctor and Cho (2006) proposed that, when making binary decisions, people code the stimulus and response alternatives asymmetrically (positive and negative polarities), with performance being best when the codes of the corresponding polarities are paired. They presented evidence that polarity correspondence could explain many results associated with orthogonal compatibility, the Implicit Association Test, and numerical judgments. We review and evaluate literature on these topics and on polarity coding in the context of metaphorical relations published during the ensuing 10 years. Our conclusion is that the results have supported polarity correspondence as a contributor to binary decisions. We consider issues concerning the principle and topics in need of research.

AB - Proctor and Cho (2006) proposed that, when making binary decisions, people code the stimulus and response alternatives asymmetrically (positive and negative polarities), with performance being best when the codes of the corresponding polarities are paired. They presented evidence that polarity correspondence could explain many results associated with orthogonal compatibility, the Implicit Association Test, and numerical judgments. We review and evaluate literature on these topics and on polarity coding in the context of metaphorical relations published during the ensuing 10 years. Our conclusion is that the results have supported polarity correspondence as a contributor to binary decisions. We consider issues concerning the principle and topics in need of research.

UR - http://www.scopus.com/inward/record.url?scp=84950264784&partnerID=8YFLogxK

UR - http://www.scopus.com/inward/citedby.url?scp=84950264784&partnerID=8YFLogxK

U2 - 10.1177/0963721415607305

DO - 10.1177/0963721415607305

M3 - Article

AN - SCOPUS:84950264784

VL - 24

SP - 446

EP - 451

JO - Current Directions in Psychological Science

JF - Current Directions in Psychological Science

SN - 0963-7214

IS - 6

ER -