Preface

Stefan Wuyts, Marnik G. Dekimpe, Els Gijsbrechts, Rik Pieters

Research output: Chapter in Book/Report/Conference proceedingForeword/postscript

2 Citations (Scopus)
Original languageEnglish (US)
Title of host publicationThe Connected Customer
Subtitle of host publicationThe Changing Nature of Consumer and Business Markets
PublisherTaylor and Francis
Pagesxiii-xiv
ISBN (Print)9780203863565
DOIs
StatePublished - Jan 1 2011

All Science Journal Classification (ASJC) codes

  • Psychology(all)

Cite this

Wuyts, S., Dekimpe, M. G., Gijsbrechts, E., & Pieters, R. (2011). Preface. In The Connected Customer: The Changing Nature of Consumer and Business Markets (pp. xiii-xiv). Taylor and Francis. https://doi.org/10.4324/9780203863565
Wuyts, Stefan ; Dekimpe, Marnik G. ; Gijsbrechts, Els ; Pieters, Rik. / Preface. The Connected Customer: The Changing Nature of Consumer and Business Markets. Taylor and Francis, 2011. pp. xiii-xiv
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Wuyts, S, Dekimpe, MG, Gijsbrechts, E & Pieters, R 2011, Preface. in The Connected Customer: The Changing Nature of Consumer and Business Markets. Taylor and Francis, pp. xiii-xiv. https://doi.org/10.4324/9780203863565

Preface. / Wuyts, Stefan; Dekimpe, Marnik G.; Gijsbrechts, Els; Pieters, Rik.

The Connected Customer: The Changing Nature of Consumer and Business Markets. Taylor and Francis, 2011. p. xiii-xiv.

Research output: Chapter in Book/Report/Conference proceedingForeword/postscript

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Wuyts S, Dekimpe MG, Gijsbrechts E, Pieters R. Preface. In The Connected Customer: The Changing Nature of Consumer and Business Markets. Taylor and Francis. 2011. p. xiii-xiv https://doi.org/10.4324/9780203863565