Preface

Research output: Contribution to journalEditorial

1 Scopus citations
Original languageEnglish (US)
Pages (from-to)5-13
Number of pages9
JournalJournal of Global Marketing
Volume1
Issue number1-2
DOIs
StatePublished - Jan 1 1987

All Science Journal Classification (ASJC) codes

  • Business and International Management
  • Marketing

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