The Guerrilla Girls' Comic Politics of Subversion

Anne T. Demo

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49 Scopus citations

Abstract

This essay explores the visual rhetoric of the Guerrilla Girls, a group of feminist art activists based in New York. Kenneth Burke's related concepts of the comic frame and perspective by incongruity provide a particularly fitting conceptual foundation for examining these specific strategies and the Guerrilla Girls' rhetoric in general. The analysis focuses on three rhetorical strategies used by the group: (1) mimicry: (2) an inventive re-vision of history; and (3) strategic juxtaposition. By demonstrating the means by which strategies of incongruity operate visually, this essay illustrates how visual rhetoric functions as both a site and resource of feminist resistance.

Original languageEnglish (US)
Pages (from-to)133-156
Number of pages24
JournalWomen's Studies in Communication
Volume23
Issue number2
DOIs
StatePublished - Jan 1 2000

All Science Journal Classification (ASJC) codes

  • Gender Studies
  • Communication

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