The impact of knowledge types on the consumer search process: An investigation in the context of credence services

Anna S. Mattila, Jochen Wirtz

Research output: Contribution to journalArticlepeer-review

68 Scopus citations

Fingerprint Dive into the research topics of 'The impact of knowledge types on the consumer search process: An investigation in the context of credence services'. Together they form a unique fingerprint.

Business & Economics

Engineering & Materials Science