The influence of tourists’ characteristics on ratings of information sources for an attraction

Kathleen L. Andereck, Linda L. Caldwell

Research output: Contribution to journalArticle

54 Citations (Scopus)

Abstract

Information sources about a product or service potentially affect a tourist’s purchase decision. The characteristics of tourists influence the manner in which they search for, rate, and use information about tourism related products or services. The purpose of this paper is to determine the relationship between the characteristics of visitors to an attraction and information source importance ratings. It concludes that word-of-mouth information is rated most important, followed by past experience and other media sources. Additionally, several demographic and trip characteristics are related to ratings of information sources, as are visitor motives.

Original languageEnglish (US)
Pages (from-to)171-190
Number of pages20
JournalJournal of Travel and Tourism Marketing
Volume2
Issue number2-3
DOIs
StatePublished - Feb 9 1994

Fingerprint

tourism
Rating
Sources of information
Attraction
Tourists
information source
Information sources
product
services
Word-of-mouth
Information use
Tourism
Demographics
Purchase decision
rate
decision
purchase

All Science Journal Classification (ASJC) codes

  • Tourism, Leisure and Hospitality Management
  • Marketing

Cite this

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The influence of tourists’ characteristics on ratings of information sources for an attraction. / Andereck, Kathleen L.; Caldwell, Linda L.

In: Journal of Travel and Tourism Marketing, Vol. 2, No. 2-3, 09.02.1994, p. 171-190.

Research output: Contribution to journalArticle

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