THE STOCK PRICE REACTION TO SUPPLY CHAIN MANAGEMENT ADVERTISEMENTS AND COMPANY VALUE

Greg Filbeck, Raymond Gorman, Timothy Greenlee, Thomas Speh

Research output: Contribution to journalArticle

25 Scopus citations

Abstract

The research examines the stock price reaction to the announcement of the adoption of supply chain management-enhancing tools and technologies to determine whether there is a significant response from the capital markets. The results show that the adoption of supply chain management-enhancement tools appears to be value creating. The strength of the stock price reaction is positively related to the degree of certainty regarding the publication date of the publication.

Original languageEnglish (US)
Pages (from-to)199-216
Number of pages18
JournalJournal of Business Logistics
Volume26
Issue number1
DOIs
StatePublished - Mar 1 2005

All Science Journal Classification (ASJC) codes

  • Business, Management and Accounting (miscellaneous)
  • Management Science and Operations Research

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