The strategic alliances between the American and German companies: A cultural perspective

Khaled Abdou, Simone Kliche

Research output: Contribution to journalReview article

5 Scopus citations

Abstract

In the current situation of the global economy, engaging in strategic alliances depends upon several factors in which the national and organizational cultures of the companies are involved. This paper discusses the cultural differences between the German and the American culture by applying Hofstede's “value” dimension system and how these differences affect the formation of strategic alliances and outcomes. Furthermore, the paper examines whether literature sustains the fact that Hofstede's value model can be used to sufficiently distinguish between the German and the American culture.

Original languageEnglish (US)
Pages (from-to)8-27
Number of pages20
JournalEuropean Business Review
Volume16
Issue number1
DOIs
StatePublished - Feb 1 2004

All Science Journal Classification (ASJC) codes

  • Business and International Management
  • Business, Management and Accounting (miscellaneous)

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