Will Your Information Survive?

Ralph Angelo Oliva

Research output: Contribution to journalReview articlepeer-review

2 Scopus citations
Original languageEnglish (US)
Pages (from-to)42-44
Number of pages3
JournalMarketing Management
Volume12
Issue number1
StatePublished - Jan 1 2003

All Science Journal Classification (ASJC) codes

  • Business and International Management
  • Marketing

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